May 12, 2017

Mobile Marketing Watch "New Report Explores Advertising a Gift ‘Only a Mother Could Love’"

By Michael Essany

With Mother’s Day fast approaching, it’s no secret that advertisers are stepping up efforts in dramatic fashion to reach buyers for mom.

But are they doing it right?

According to a fascinating new report and infographic from The Trade Desk that provides valuable insight for many Mother’s Day holidays to come, there’s much to learn about the calendar’s biggest day for mother dearest.

Check out the insightful visual below.